“How is an entrepreneur like me supposed to scale my Shopify store?” That's what The Unofficial Shopify Podcast aims to answer. Discover new opportunities to grow your store from the world’s most successful Shopify entrepreneurs. Hosted by Kurt Elster, a senior ecommerce consultant and Shopify Plus Partner, The Unofficial Shopify Podcast is not authorized, endorsed, or sponsored by Shopify– It's a no holds barred discussion of ecommerce growth strategy and tactics.
You can think of your Shopify store's homepage as the storefront of your store. Just because someone walks by, doesn't mean they're going to come in and shop. You have to to present an alluring storefront to your customer to coax them down your sales funnel.
In this episode, Paul and Kurt break down the tested & proven homepage layout you should use to maximize your own conversions.
Paul and Kurt discuss:
The strategy to use when thinking about your homepage's layout